Latest Web Marketing Posts

Where is the love Wikipedia?

I used to love Wikipedia as a source of information. It is like a living and breathing self feeding organism built by the very people that use it. A brilliant form of an online community. However, it is starting to cut its nose off despite its face and now I am losing my love for it.

Submit your website to directories

Listing your website with various directories is a quick and easy way to gain valuable inbound links. With some you have to pay to get listed, but most offer a free option.

Make Drupal SEO Friendly

Drupal does have some SEO holes when used straight out of the box. In this article, I will list the major flaws and how to overcome them.

Using Robots.txt with Drupal to avoid duplicate content

Drupal is a great system, but one of its flaws is the existence of multiple routes to the same content. This effectively creates duplicate content. Search engines like Google do not like duplicate content and you are likely to be penalised for it.

Onsite SEO

Understanding and implementing basic search engine optimisation practices can literally make or break your website or blog. Search engines can provide a constant stream of visitors. But if you do not follow best practices, the search engines will not love you and you are likely to receive very little traffic from them.

This is the first part in a series on SEO. In this part, I will discuss onsite SEO. Onsite SEO refers to the techniques that you employ on your site to optimise it for search engines.

What is the Google Pagerank?

Google Pagerank can mean two things. It is the Pagerank on the Google toolbar and the heart of the Google search engine.

Web users can install the Google Toolbar onto their browser and this includes a Pagerank monitor. When visiting a website, the Pagerank monitor displays a score out of 10 and this indicates the importance of that webpage. This is no longer considered to be an accurate reflection of the actual importance and is more of a Google marketing tool.

Are search engines killing good stories?

In a galaxy far far away, people write stories because they are want to entertain you, inform you, please you. They write stories for people and we all enjoy reading them, whether it be in a newspaper, magazine or a letter from a friend.

Google Rank Checker Tool

A tool to check where a site/page ranks in Google for a particular keyword has been added under the Tools section. Tools can be found on the top navigation bar. More useful search engine optimisation tools will be added in the near future.

Check Google rank

Keyword focused domain names

A common debate with any budding e-entrepreneur is the domain name. You probably want it to sound cool and memorable. But at the same time, you probably want as much traffic from the major search engines as possible. Most people choose the coolest sounding name available. But the wise person may elect to choose a keyword focused name instead.