Search Engine Optimisation

There is a lot of theories and "advise" floating around the subject of SEO, much of which is out of date because the search engines change so rapidly. You might try out a technique that might turn out to be a big mistake and do more damage then good. This article on SEOmos is a good list of 12 common and easy to make mistakes.

The team at SeoQuake have made this brilliant Firefox addon even better. If you have not used SeoQuake before, it allows you to see vital SEO stats for each site in a Google search. These stats include:

• Google PageRank
• Number of pages indexed by Google, Yahoo and MSN

News has broke that Microsoft wants to buy Yahoo for $44.6 billion. Yahoo was once the giant of the Internet but has been struggling since the rise of Google. Microsoft, while dominating the operating system and office software markets, has failed to make any sort of dent in the online world.

I expressed my delight for holding my PageRank at 4 last week and reasons why I felt it was holding steady. Well, now I have PageRank egg on my face! Google has now dropped my PageRank to 2!

SEO is getting easier. I know your probably thinking that I have lost my marbles. How can anyone say that SEO is getting easier with the ever increasing number of web pages available to the search engines? Because the major search engines are getting better at getting rid of the bad pages, spammers and anyone who has previously ranked using dodgy or even slightly dodgy methods.

Google has released another PageRank update and bloggers all over the world are complaining of a drop in PageRank. Even ProBlogger has had a drop to a PageRank of 4. Luckily my little blog has maintained its PageRank of 4. Alright, 4 is not fantastic, but its not bad either.

There is an interesting post on Net Business Blog about why it is better to build one website then building multiple websites.

I have added a Google PageRank checker to the tools section.

This tool allows you to check the Google PageRank of up to five websites at a time. I may increase the limit to ten in the near future, but I need to monitor the impact on the server first.

I posted this on the Affiliates4u form yesterday and thought you might be interested if you have not already seen it. It is an approximation of the percentage of click throughs for each particular position in a search engine.

Many "SEO experts" have dismissed the value of directory submissions, claiming that they offer no benefit in the ranking of a website. I think these so called experts are wrong and have often used directory submissions as one way to obtain inbound links. Of course, I could not prove that directory submissions were helped my rankings, because I obtain inbound links from other sources as well.